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LONDON GAMES FESTIVAL SPONSORED BY GRAM GAMES KICKS OFF, OPENING THE CITY TO DEVELOPERS AROUND THE WORLD

–        Gram Games signs up as headline sponsor for the London Games Festival
–        Special keynote will chart studio’s success as its Merge! series breaks 41m downloads
–        50 other speakers set to talk and teach across the Festival


The London Games Festival has started, with Hammersmith-based Gram Games leading the charge as headline sponsor for the city-wide event.


This week Gram Games launched Merge Gems!, which is part of the Merge series that has been downloaded over 41m times. Merge Gems! is the fifth mobile title to adopt the proven Merge mechanic.


The studio will share its success story with festival attendees at the LGF HUB on Monday 9 April in a special fireside chat keynote led by the Evening Standard, the festival’s headline media partner.


Gram Games will be present across the London Games Festival, which runs 5 April to 15 April covering 40 events across the city including the Trafalgar Square Games Festival, Now Play This, LGF HUB, Games Finance Market, BAFTA Games Awards and EGX Rezzed.


Founder and CEO, Mehmet Ecevit, said: “We are really excited to be involved with the London Games Festival, as we recognise how important the games industry is for the city and it is great to take time to celebrate this.  ”


Gram Games is joined by a number of other leading studios and speakers from across the world who are heading to London to meet, speak and share their expertise.


Highlights include:


– Fireside Chat: Gram Games


– Exclusive Showcase & Announcement: Worlds Adrift. An extended-length presentation by Bossa Studios featuring co-founder Henrique Olifiers and lead programmer Luke Williams, a live performance of the Worlds Adrift soundtrack, gallery installation and a big reveal.


– A range of keynote panels on the future of esports, interactive storytelling and 21st century games design, supported by partners including Events DC, The Third Floor and V&A.


– 30 other speakers talking and teaching at events dedicated to Play Innovation, Games Funding, Working Culture and Artificial Intelligence.


– Elsewhere, private events for developers and CEOs will see Mike Wilson (founder, Devolver Digital) and Brendan Greene (creator, PlayerUnknown’s Battlegrounds) share their wisdom – as part of Games London’s efforts to support and grow local business skills.


The London Games Festival is expected to attract over 50,000 people across a mix of 40 public events for consumers and industry professionals in a programme the covers mobile, PC and indie games, VR and AR, esports, and fun and fascinating new forms of interactive entertainment.


London Games Festival is delivered by Games London, a partnership between the capital’s screen industries agency Film London and games trade body Ukie. Games London is funded by the Mayor of London’s London Enterprise Action Panel, with its funding recently renewed for a further three years.


The London Games Festival programme can be found at www.games.london.


For more information on the London Games Festival visit www.games.london. Follow @londongamesfest on Twitter or Instagram for more updates.

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